APAC CIOOutlook

Advertise

with us

  • Technologies
      • Artificial Intelligence
      • Big Data
      • Blockchain
      • Cloud
      • Digital Transformation
      • Internet of Things
      • Low Code No Code
      • MarTech
      • Mobile Application
      • Security
      • Software Testing
      • Wireless
  • Industries
      • E-Commerce
      • Education
      • Logistics
      • Retail
      • Supply Chain
      • Travel and Hospitality
  • Platforms
      • Microsoft
      • Salesforce
      • SAP
  • Solutions
      • Business Intelligence
      • Cognitive
      • Contact Center
      • CRM
      • Cyber Security
      • Data Center
      • Gamification
      • Procurement
      • Smart City
      • Workflow
  • Home
  • CXO Insights
  • CIO Views
  • Vendors
  • News
  • Conferences
  • Whitepapers
  • Newsletter
  • Awards
Apac
  • Artificial Intelligence

    Big Data

    Blockchain

    Cloud

    Digital Transformation

    Internet of Things

    Low Code No Code

    MarTech

    Mobile Application

    Security

    Software Testing

    Wireless

  • E-Commerce

    Education

    Logistics

    Retail

    Supply Chain

    Travel and Hospitality

  • Microsoft

    Salesforce

    SAP

  • Business Intelligence

    Cognitive

    Contact Center

    CRM

    Cyber Security

    Data Center

    Gamification

    Procurement

    Smart City

    Workflow

Menu
    • IT Services
    • Cyber Security
    • Hotel Management
    • Workflow
    • E-Commerce
    • Business Intelligence
    • MORE
    #

    Apac CIOOutlook Weekly Brief

    ×

    Be first to read the latest tech news, Industry Leader's Insights, and CIO interviews of medium and large enterprises exclusively from Apac CIOOutlook

    Subscribe

    loading

    THANK YOU FOR SUBSCRIBING

    • Home
    Editor's Pick (1 - 4 of 8)
    left
    Service Organisations Make Great Places To Work, And Deliver Better Value

    Matthew Perry, CIO, Orora Limited [ASX: ORA]

    Building BPAY Group's New Digital Foundation

    Angela Donohoe, Chief Information Officer, BPAY Group

    What Does it Take to be a Banker of Tomorrow?

    Osman Faiz, Chief Information Officer, Singapore, Standard Chartered Bank

    Establishing a Strong, Future - Ready IT Infrastructure

    Voranuch Dejakaisaya, CIO, Bank of Ayudhya (Krungsri)

    CIOs must Ensure Systems are Dynamic, Accessible and Continuous

    Zeeshan Sheikh, CIO, Entergy Corporation

    Transitioning from CIO to CDO

    Bruce Coller, CIO, Sir Moses Montefiore Jewish Home

    What Digital means to a CIO

    Geoff Wenborn,

    A 360 View in SDN/NFV for Smarter Transformation

    Manjeet Dhariwal,

    right

    Adoption of Smart Technology for Responsible Gaming

    Yeo Teck Guan, Group CIO, Singapore Pools

    Tweet
    content-image

    Yeo Teck Guan, Group CIO, Singapore Pools

    Over the years, the gambling industry has evolved from conventional Business Intelligence (BI) to Big Data analytics. Previously, BI mainly focused on internal transactional structured data for descriptive analytics. However, the gambling industry is increasingly turning to Big Data solutions to now perform predictive and prescriptive analytics by leveraging on structured and unstructured data like demographics, video analytics, and social media.

    Likewise, Singapore Pools and Singapore Turf Club are exploring possible use of Big Data Analytics. Some applicable areas that may benefit from this technology are Risk Management, Fraud management, as well as possible new Responsible Gaming initiatives, or education programs to help the society at large.

    Technology has made it possible to implement applications such as time, and bet amount limits and customised notifications for both registered users and the operator.

    It can also integrate reporting tools designed to meet the requirements of regulators, depending on the needs of each jurisdiction.

    The Gaming Industry Tries To Provide Better Customer Experience Across A Wide Range Of Devices By Utilizing The Technological Advances Of Mobile Responsive Platforms And Innovative Web Designs

    Leveraging IT tools to Enhance Customer Experience

    The gaming industry tries to provide better customer experience across a wide range of devices by utilising the technological advances of mobile responsive platforms and innovative web designs. In addition to this, recent technological advancements and breakthrough in mobile application platforms enable better quality and reliable mobile applications.

    What this means for the user, for example, is an immersive experience created from the convergence of two compelling content – real-time streaming of live matches and historical players statistics. By using high speed in-memory technology in BI tools, users can access this experience anytime, anywhere from their preferred devices.

    Disparities in using Big Data in Gaming Business

    Gaming operators in Asia have only just begun using Big Data for their business operations, in the business functions of customer service, responsible gaming safeguards, and risk and fraud management. The adoption rate in Asia lags behind that of gaming operators in Europe and North America. Overall though, the present-day technology used in gaming needs considerable improvement in safe guarding gamers against cyber threats.

    The challenge will invariably become more complex as richer and more dynamic content is generated, analysed, stored, and retrieved. We are only scratching the surface of what technology can provide to address the needs of our various stakeholders.

    Over and above harnessing IT for our business operations, Singapore Pools is extending help to local charities and community organisations to improve their operational efficiency and productivity. We plan to achieve this by enabling the IT capabilities of social enterprise start-ups of diverse size and requirements.

    tag

    Big Data

    Customer Experience

    Cyber Threats

    Weekly Brief

    loading
    Top 10 IT Service Companies - 2019
    ON THE DECK

    IT Services 2019

    I agree We use cookies on this website to enhance your user experience. By clicking any link on this page you are giving your consent for us to set cookies. More info

    Read Also

    Artificial Intelligence - Myths And Truths

    Artificial Intelligence - Myths And Truths

    Geraldo Pereira Junior, Chief Information Officer, Ypê
    Sustainable Future through Innovative Technology Solutions

    Sustainable Future through Innovative Technology Solutions

    Faisal Parvez, Director, BT Business CIO
    The Future Relies on Augmented AI

    The Future Relies on Augmented AI

    Laurent Fresnel, CIO, The Star Entertainment Group
    Digitalization with the use of digital technologies/Improving business through digital technologies

    Digitalization with the use of digital technologies/Improving business through digital technologies

    Wilbertus Darmadi, CIO, Toyota Astra Motor
    How Marco's Pizza Leaned On Technology To Succeed Amid The Pandemic By Quickly Pivoting To Contact-Free Delivery And Curbside Carryout

    How Marco's Pizza Leaned On Technology To Succeed Amid The Pandemic By Quickly Pivoting To Contact-Free Delivery And Curbside Carryout

    Rick Stanbridge, VP & Chief Information Officer, Marco’s Pizza
    Bunnings  Diy Digital Transformation

    Bunnings Diy Digital Transformation

    Leah Balter, Chief Information Officer, Bunnings
    For a Smarter City: Trust the Data, Ignore the Hype

    For a Smarter City: Trust the Data, Ignore the Hype

    Brad Dunkle, Deputy CIO, City of Charlotte
    Smart Community Innovation for the Post Pandemic

    Smart Community Innovation for the Post Pandemic

    Harry Meier, Deputy Cio for Innovation, Department of Innovation and Technology, City of Mesa
    Loading...
    Copyright © 2025 APAC CIOOutlook. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Use and Privacy and Anti Spam Policy 

    Home |  CXO Insights |   Whitepapers |   Subscribe |   Conferences |   Sitemaps |   About us |   Advertise with us |   Editorial Policy |   Feedback Policy |  

    follow on linkedinfollow on twitter follow on rss
    This content is copyright protected

    However, if you would like to share the information in this article, you may use the link below:

    https://it-services.apacciooutlook.com/ciospeaks/adoption-of-smart-technology-for-responsible-gaming-nwid-716.html